Vision, Culture, a Vision *of* Culture

Management Associates Culture, Values, Vision

Vision and the conscious building of culture are central to the individual dimensions of reflective leadership. But both take on additional significance in the context of building and leading a reflective organization. Vision lies at the heart of the unity of purpose needed to sustain long-term collective excellence. A clear articulation of why an organization exists and what contribution it …

Job Description vs. Vision

Management Associates Culture, Employee Attitudes, Vision

Why do people work? Or, put differently, towards what do people work? Most employees, if asked about their job, will describe the tasks they perform. “I keep the president’s calendar and make her travel arrangements,” they might say, or “I oversee maintenance and repair of the company’s network servers.” If you press further, asking what they are trying to achieve …

Vision, Vision Statements, and Leaders as a “Living Symbol”

Management Associates Vision

A compelling sense of vision is integral to the operation of outstanding organizations. If vision is to go beyond mere talk, however, it must be embraced throughout the entirety of a workplace. Leaders must cultivate vision at all levels of organizational responsibility, for only if vision is meaningful to the frontline employees – those who produce the products and interact …

Vision, Communication and the Front-Line Employee

Management Associates communication, Culture, Vision

Vibrant and meaningful vision is intimately tied to leaders’ dreams hopes for the future. To be effective, though, vision cannot, remain at the level of senior leadership. Only to the extent that it is communicated throughout an organization and collectively embraced does vision become relevant to the work of the organization and begin exerting influence on concrete operational realities. We …

Crafting Vision, Finding Vision

Management Associates Values, Vision

Given how frequently the word finds its way into discourse in management circles, it is worth considering what vision is and where it actually comes from. What is the genesis of a vibrant and compelling sense of organizational vision? It is not uncommon to hear people speak about creating or crafting vision. Such sentiments are not inaccurate per se, but …

Vision and the Possibility of Achievement

Management Associates achievement, Vision

Perhaps you’ve heard the parable of the three bricklayers. Coming across a group of masons at work on the roadside, a traveler asks what each is doing. “Laying brick,” says the first, remaining at his work. “Constructing a wall,” the second replies with a shug. The third wipes his brow and answers, “Building a cathedral.” The story hinges, of course, …

Vision: The Emotional Connection

Management Associates Human Side of Leadership, Motivation, Vision

Much is said today about the role of vision in the workplace. Unfortunately vision is often approached primarily as a tool to be wielded or tactic to be deployed – a mechanistic and relatively superficial understanding unsuited to the task of  capturing employees’ imagination, enthusiasm, dedication, and commitment. A client once took us on a tour of an 800-person plant …